Lirio y Ave
Branding
01-11-2023

︎ Type design
︎ Lavels
︎ Icons
︎ Color system



"Lirio y Ave" is a Mexican coffee producer hailing from Ixhuatlan del Café in Veracruz, MX. The essence of this project's nomenclature and visual focus is to provide a profound perspective on the intricate journey entailed in crafting a coffee bean. This journey commences by delving into the innate dynamics between the heavens and the earth, culminating in the miraculous birth of a coffee bean.In this symbolic narrative, "Lirio" embodies the earthly realm, while "Ave" gracefully signifies the celestial domain. The creative inspiration for developing the visual elements emanates from the rich tapestry of religious illustrations and literature.